Episode 1 · 4 October 2026 · 5:38

We tested 662 local business websites. Most lose the call before it starts.

What one crawl of 662 small business sites in Orange County found: 79% take over 4 seconds on a phone, 26% have no tap-to-call link, and only one in five gets the basics right for people, Google and AI at once.

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79%
of sites take more than 4 seconds to show their main content on a phone
RankMeHi study of 662 Orange County business websites, Sep 2026
26%
have no tap-to-call link on the homepage
RankMeHi study of 662 Orange County business websites, Sep 2026
20%
pass the lead basics and also have LocalBusiness schema and a score of 50+
RankMeHi study of 662 Orange County business websites, Sep 2026

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5:38. Produced with Google NotebookLM from our page "Local business website statistics 2026": the hosts are AI voices, and every figure comes from that page.

Episode 1: We tested 662 local business websites. Most lose the call before it starts.

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Show notes

What the episode covers.

How the study was run: 662 businesses sampled, 489 sites loaded, 479 tested with PageSpeed Insights on mobile.
Speed: the median site shows its main content after 8 seconds on a phone; only 7% score 90 or more.
Weight: the median homepage is 2.6 MB, and 54% of the bytes come from third-party widgets, trackers and builders.
Leads: 26% have no tap-to-call link and 25% have no quote form or booking on the homepage.
Google and AI: 22% have no H1, 25% no meta description, only 42% carry LocalBusiness schema, and 14% refused an AI crawler.
Neglect: 15% of listed websites are dead or broken, 39% run no analytics, 28% still show 2024 or earlier in the footer.

SourceEvery number in this episode is on Local business website statistics 2026, with its date and method.

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